U.S. Department of Health and Human Services

Control Your Diabetes. For Life. Campaign Information

Increasing awareness about the importance and benefits of diabetes control is the key objective of the "Control Your Diabetes. For Life." campaign. The campaign includes tailored materials (copyright-free) and messages for the general audience and high-risk populations. Campaign materials include education materials, sample articles, and PSAs for radio, print and television.

Campaign Overview:

29.1 million Americans have diabetes. Diabetes is one of the leading causes of death and disability in the United States. It is the leading cause of adult blindness, end-stage kidney disease, and amputations of the foot or leg. It also puts people at increased risk of heart disease and stroke. Yet public awareness about the disease is very low, and many people with diabetes do not understand all they can do to control their disease and prevent complications.

The Control Your Diabetes. For Life. campaign, from the National Diabetes Education Program, emphasizes the importance of comprehensive control for people with diabetes. HHS’ National Diabetes Education Program is a national initiative jointly sponsored by the National Institutes of Health and the Centers for Disease Control and Prevention.

The Control Your Diabetes. For Life. campaign seeks to reach the 29.1 million Americans with diabetes, and their families, with messages about the seriousness of diabetes, ways to control the disease, and the benefits of controlling diabetes for life. Campaign messages emphasize that diabetes can be controlled by eating healthy foods in the right amounts, getting regular physical activity, taking diabetes medications as prescribed, and testing your blood glucose (blood sugar) on a regular basis. Campaign materials offer tips to help people with diabetes keep their blood glucose under control, and emphasize the importance of knowing the ABCs of diabetes.

Managing Diabetes - it's not easy, but it's worth it. Campaign

A related NDEP campaign, Managing Diabetes – it’s not easy, but it’s worth it., includes messages that communicate the seriousness of diabetes, the importance of managing the disease to prevent or delay complications, the idea that managing diabetes is not easy but it is worth it, and the importance of making a plan. The print public service announcement and poster series feature people from around the country living with diabetes who reflect a diversity of ethnicity and age.​​

Control Your Diabetes. For Life. Campaign Materials

Diabetes Education Materials

  • 4 Steps to Manage Your Diabetes for Life
    These four steps help people with diabetes understand, monitor, and manage their diabetes to help them stay healthy. This publication is excellent for people newly diagnosed with diabetes or who just want to learn more about controlling the disease. 
 
 
 
 
 
 
  • New Beginnings: A Discussion Guide for Living Well with Diabetes
    New Beginnings: A Discussion Guide for Living Well with Diabetes is an on-line resource that uses stories about African Americans with diabetes to help group leaders lead discussions about the emotional side of living with diabetes, and help people with diabetes identify family and social support needs and develop goal setting, positive coping and problem solving skills
 
  • Redesigning the Health Care Team: Diabetes Prevention and Lifelong Management
    Quality diabetes care involves more than just the primary provider. Find out more about implementing multidisciplinary team care for people with diabetes in all clinical settings and how to reduce the human and economic toll of diabetes through a continuous, proactive, planned, patient-centered, and population-based approach to care.

    In addition to a downloadable file (PDF) of the full color Team Care guide, an online only black & white format is available for ease of printing. View or download promotional tools.

  • Taking Care of Your Diabetes Means Taking Care of Your Heart
    This patient education sheet explains the link between diabetes and heart disease. It encourages patients to work with their health care team to set targets and manage their blood glucose, blood pressure, and cholesterol. It includes a record form to track target numbers.

  • Take Care of Your Feet for a Lifetime
    If you have diabetes, your feet need special attention. This booklet helps you care for your feet and provides tips to prevent serious foot problems.
    Also available in these languages: Spanish
 
  • Tips for Kids: What is Diabetes?

    This colorful, easy-to-read, reproducible tip sheet contains the basics about managing type 2 diabetes for children and their families. It also includes a list of resources where you can get more information for children.

  • Tips for Kids: Stay at a Healthy Weight

    This colorful, easy-to-read, reproducible tip sheet contains the basics about managing type 2 diabetes for children and their families. It also includes a list of resources where you can get more information for children.

    Also available in these languages: Spanish

 
 
 
 

Diabetes Articles

  • A Diabetes Friendly Meal Everyone Can Enjoy
    Knowing what to serve and eat for dinner can sometimes be a challenge – especially for people with diabetes. Whether you are a person with diabetes or a family member or friend, you can prepare a meal that is healthy and tastes great.
  • A Quick, Healthy Dish for People with Diabetes & Their Families
    Diabetes is a serious disease that results in high glucose (sugar levels) in the blood, which can lead to serious health problems. One part of your plan may be learning how to prepare a quick, healthy dish for your family. Follow these tips from the National Diabetes Education Program to make healthier meals that your whole family can enjoy.
  • ATTENTION MEN! Control Your Diabetes For Life... And For Your Family
    If you have diabetes, you know the day-to-day steps needed to manage diabetes can be hard. Managing diabetes isn’t easy, but it’s worth it. If left untreated, men with diabetes can face serious health problems such as heart attack, stroke, kidney disease, blindness, and even the loss of a toe or foot. Share this article in your organization’s newsletter or with media in your community.
  • Be Sweet to Your Feet if You Have Diabetes
    Taking care of your feet is very important for people with diabetes. Good foot care helps reduce your risk for serious foot problems that can lead to amputations. To decrease your risk of foot problems, learn to manage the ABCs of diabetes. This means keeping your blood glucose, blood pressure, and cholesterol in the target range recommended by your health care provider.

  • Eating Right When Money’s Tight for People with Diabetes
    For people with diabetes, making healthy food choices is an important part of managing the disease. With the right tips and a little planning, you can eat healthy and stretch your food budget.
  • Five Facts About Diabetes
    With so much health information readily available, it’s often hard to separate fact from fiction. To help people with diabetes better understand how to manage the disease, read these five facts about diabetes.
  • Heading Back to School with Diabetes
    Diabetes is one of the most common chronic diseases in children. For students with diabetes and their parents, getting ready for a new school year includes a lot more than buying new clothes, backpacks, notebooks, and pens. It means buying a whole list of diabetes supplies to keep at school -- but also preparing school staff to help keep their children safe at school and at school-sponsored activities.

  • Healthy Eating During Winter Gatherings for People with Diabetes
    Winter is a season of holiday celebrations, football play-offs, and other occasions when family and friends get together over meals and snacks. For people with type 2 diabetes, it can be especially challenging to stick to a meal plan. However, you don’t have to completely sacrifice all of your favorite foods. The key is to make a variety of healthy food choices and limit portion sizes.
  • Reach Out to Loved Ones Living with Diabetes
    People with diabetes need to eat right, stay active, and take their medication. They need to keep their blood glucose, blood pressure, and cholesterol under control. And that’s on top of handling all the other things in life! That’s why people with diabetes need the support of their friends and family, and why NDEP has tools to help.
  • Ten Smart Snacks for Teens
    Teens can lower their risk for the disease if they stay at a healthy weight by being active and choosing the right amounts of healthy foods – including snacks.

  • Tips for Enjoying Summer Gatherings if You Have Diabetes Making healthy food choices, even while on vacation, is a key step to staying healthy, feeling better and most importantly, managing your diabetes. The NDEP has tips for eating healthy during gatherings this summer.

Fact Sheets

Public Service Announcements

  • "You don't need to be a superhero to manage your diabetes. You need to control your ABCs." Print PSA
    Print ad with the message "You don't need to be a superhero to manage your diabetes."  Available as a full-page color ad and black and white in full-, 1/2- and 1/4-page sizes.

  • Brenda - Managing Diabetes Full-Page Print PSA (English and Spanish)
    Brenda works hard to control her diabetes so it doesn't control her. Brenda's print PSA has the message: Managing diabetes. It's not easy, but it's worth it. (Yo controlo mi diabetes. No es fácil, pero usted también la puede controlar.)

    Encourage publications to use this print PSA to help people with diabetes make a plan to prevent diabetes complications. Use the template cover letter to reach out to Public Service Directors at your local publications. A Spanish translation of the template cover letter is coming soon.

  • Control Your Diabetes. For Life. - Radio PSA
    A radio script encouraging people to control their diabetes. "Control Your Diabetes. For Life."

  • Control Your Diabetes. For Life. - Radio PSA
    A radio script promoting NDEP's Control Your Diabetes. For Life campaign to an Asian American audience.

  • David- Managing Diabetes Full-Page Print PSA
    David was diagnosed with type 1 diabetes at age 25. Today, he works hard to manage his disease. David's print PSA has the message: "Managing diabetes. It's not easy, but it's worth it."

    Encourage publications to use this print PSA to help people with diabetes make a plan to prevent diabetes complications. Use the template cover letter to reach out to Public Service Directors at your local publications.

  • Family Reunion - 30 second TV PSA
    A video message from NDEP encouraging people to control their diabetes.

  • Future Generations - 30 second TV PSA
    A video message from NDEP encouraging people to control their diabetes.

  • Haywood - Managing Diabetes Full-Page Print PSA
    Haywood was diagnosed with type 2 diabetes in 2005. Today, he works hard to manage his disease. Haywood's print PSA has the message: "Managing diabetes. It's not easy, but it's worth it."

    Encourage publications to use this print PSA to help people with diabetes make a plan to prevent diabetes complications. Use the template cover letter to reach out to Public Service Directors at your local publications.

  • Making the Link Between Diabetes and CVD - Radio PSA Script
    Use this radio PSA script to encourage people with diabetes to talk to their doctors or health care providers about their risk for heart disease.

  • Puzzle - TV PSA
    This 30-second video public service announcement encourages people to control their diabetes so they can live a healthy, happier life.

  • Sorcy - Managing Diabetes Full-Page Print PSA
    Sorcy had gestational diabetes when she was pregnant and was later diagnosed with type 2 diabetes. Today, she works hard to manage her disease. Sorcy's print PSA has the message: "Managing diabetes. It's not easy, but it's worth it."

    Encourage publications to use this print PSA to help people with diabetes make a plan to prevent diabetes complications. Use the template cover letter to reach out to Public Service Directors at your local publications.

  • Rudy - Managing Diabetes Full-Page Print PSA
    Rudy works hard to manage his type 2 diabetes. Rudy's print PSA has the message: "Managing diabetes. It's not easy, but it's worth it."

    Encourage publications to use this print PSA to help people with diabetes make a plan to prevent diabetes complications. Use the template cover letter to reach out to Public Service Directors at your local publications.

  • Take Care of Your Heart. Manage Your Diabetes. Print PSA
    Print ad encouraging people to take steps to control their diabetes and reduce risk of heart attack and stroke.

  • Taking Control TV PSA
    30-second video encouraging people to control their diabetes.
    Transcript: "I don't want to go blind from diabetes. I don't want to lose a foot or a leg. I don't want to have kidney failure - so I'm taking control. I'm controlling my diabetes. It's making a huge difference. I'm eating healthy and staying physically active. I'm taking my medicine. If I can do it, anyone can. Control Your Diabetes. For Life. Call 1-800-438-5383."

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